Who we are, what data we process and how to contact us (article 13, paragraph 1 letter a, article 15, letter b GDPR) DigiTaxi Srl, in the person of its legal representative, based in Naples, in Via Vittorio Colonna, 14, operates as Data Controller and can be contacted at info@digitaxi.it and collects information regarding personal data: name, surname, physical address, nationality, province and municipality of residence, mobile phone, and mail address. Bank and postal data Iban) with the exception of the credit card number. Telematic traffic data about vehicle routes (geocoding). DigiTaxi does not require the Data Subject to provide data c.d. "Particulars", that is, according to the provisions of the GDPR (Article 9), personal data revealing racial or ethnic origin, political opinions, religious or philosophical convictions, or union membership, as well as genetic data, data biometrics designed to uniquely identify a natural person, data relating to a person's health or sexual life or sexual orientation. The easiest way to contact our data protection officer is by sending an email to info@digitaxi.it or on WhatsApp at the following number: +39 3388118920
For what purposes we need the data of the interested party (Article 13, paragraph 1 of the GDPR)
The data are used by the Data Controller to follow up the registration request, to perform the taxi service,
manage and execute requests for taxi calls and reservations, support requests, provide assistance. Under no
circumstances does DigiTaxi resell the personal data of the Data Subject to third parties or use them for
undeclared purposes. In particular the data of the interested party will be processed for:
a) registration and contact requests;
b) contractual management;
c) to manage promotional activities on the taxi service;
d) to manage the promotional activities on the Services and Products other than the taxi service;
e) for investigations and market research only if the interested party has authorized the treatment and does
not oppose this.
This treatment can be automated in the following ways: e-mail; sms; Social: Facebook, Instagram, Twitter,
LinkedIn, WhatsApp or telephone contact and can be done only if:
- the interested party has not revoked his consent for the use of the data;
- the interested party is not registered in the register of oppositions referred to in D.P.R. n. 178/2010 in the
case of telephone contact
d) profiling
The personal data of the interested party may also be processed for profiling purposes (such as analysis of
the transmitted data and chosen service), to propose advertising messages and / or commercial proposals,
exclusively in the case he has provided explicit consent, revocable at any time.
g) fraud prevention (recital 47 and Article 22 of the GDPR)
The personal data of the interested party, with the exclusion of those particular (Art 9 GDPR) or judicial (Art
10 GDPR) will be processed to allow controls for the purpose of monitoring and preventing fraudulent
payments, by software systems that carry out a verification in order automated and preliminary to the
negotiation of Services / Products;
Passing these checks with negative results will make it impossible to carry out the transaction; the interested
party may in any case express his opinion, obtain an explanation or contest the decision motivating his
reasons for the assistance service or contact info@digitaxi.it;
Personal data collected for the sole purpose of anti-fraud, unlike the data necessary for the correct execution
of the service, will be kept only for the time necessary for the control phases
Communication to third parties and categories of recipients (Article 13, 1st paragraph GDPR)
The personal data will be communicated mainly to third parties and / or recipients whose activity is necessary
for the performance of the activities related to the relationship established and to meet certain legal
obligations, such as: administrative, accounting and related obligations a contractual services, third party
suppliers, assistance and maintenance services, credit and digital payment institutions, management of
receipts, payments and reimbursements, professionals and consultancy companies.
The processing of data and rights of the interested party (Article 13, paragraph 2 of the GDPR)
What happens if the interested party does not provide his data necessary for the execution of the
requested service? (Article 13, paragraph 2, letter and GDPR)
The collection and processing of personal data is necessary to follow up the provision of the Service. If the
Data Subject does not provide the personal data expressly provided for in the registration form, the Data
Controller will not be able to follow the management of the service and the obligations that depend on it.
What happens if the Data Subject does not consent to the processing of personal data for commercial
promotion activities?
In this case, said processing will not take place for the same purposes, without this having effects on the
provision of the Service. In the event that the interested party has given consent and should subsequently
revoke it, his data will no longer be processed for such activities.
How do we process the data of the interested party? (Article 32 GDPR)
The Data Controller provides for the use of adequate security measures to preserve the confidentiality,
integrity and availability of the personal data of the interested party and imposes similar security measures
on third parties and on the Managers.
What happens if the interested party does not provide his data necessary for the execution of the
requested service? (Article 13, paragraph 2, letter and GDPR)
The collection and processing of personal data is necessary to follow up the provision of the Service. If the
Data Subject does not provide the personal data expressly provided for in the registration form, the Data
Controller will not be able to follow the management of the service and the obligations that depend on it.
What happens if the Data Subject does not consent to the processing of personal data for commercial
promotion activities? In this case, said processing will not take place for the same purposes, without that
having effects on the provision of the Service. In the event that the interested party has given consent and
should subsequently revoke it, his data will no longer be processed for such activities.
How do we process the data of the interested party? (Article 32 GDPR)
The Data Controller provides for the use of adequate security measures to preserve the confidentiality,
integrity and availability of the personal data of the interested party and imposes similar security measures
on third parties and on the Managers.
Where do we process the data of the interested party?
The personal data of the interested party are stored in paper, computer and electronic archives located in
countries where the GDPR (EU countries) is applied.
How long are the data of the interested party stored? (Article 13, paragraph 2, letter to GDPR)
Unless the latter expressly express their will to remove them, the personal data of the interested party will
be kept until they are necessary with respect to the legitimate purposes for which they were collected.
In the case of data provided to the Owner for the purposes of commercial promotion for services other than
those already acquired by the Interested Party, for which he initially gave his consent, these will be kept for
the entire duration of his registration, subject to revocation of consent lent.
In the case of data provided to the Owner for the purposes of profiling, these will be kept for the entire
duration of his registration, except always revocation of consent given. It should also be added that, in the
event that a user sends personal data not requested or not necessary for the performance of the requested
service, the Data Controller can not be considered as the owner of these data and will delete them.
Regardless of the determination of the interested party to their removal, the personal data will in any case
be kept for the fulfilment of the legal obligations (eg. fiscal and accounting) that remain even after the
termination of the contract (Article 2220 c.c.); for these purposes the Data Controller will retain only the data
necessary for the relative prosecution.
What are the rights of the interested party? (Articles 15 - 20 GDPR)
The interested party has the right to obtain from the data controller the following:
a) confirmation of whether or not personal data processing is being processed and, in this case, to obtain
access to personal data and the following information:
1. the purposes of the processing;
2. the personal data in question;
3. the recipients to whom the personal data have been or will be communicated, in particular if recipients of
third countries or international organizations;
4. the existence of the right of the data subject to request the data controller to rectify or delete personal
data or limit the processing of personal data concerning him or to oppose their treatment;
5. the right to lodge a complaint with a supervisory authority;
6. if the data are not collected from the data subject, all information available on their origin;
7. the existence of a profiling process, the logic used and the expected consequences of this treatment for
the data subject.
How and when can the data subject oppose the processing of personal data? (Article 21 GDPR)
The interested party can oppose at any time the processing of their personal data if it is based on legitimate
interest or if it takes place for commercial promotion activities, sending the request to the Owner at
info@digitaxi.it
The interested party has the right to cancel his / her personal data if there is no legitimate overriding reason
for the Data Controller than the one giving rise to the request, and in any case in case the Data Subject
opposes the processing for commercial promotion activities.
To whom can the interested party submit a complaint? (Article 15 GDPR)
Without prejudice to any other action in administrative or judicial proceedings, the interested party may
lodge a complaint with the competent supervisory authority on the Italian territory (Authority for the
protection of personal data).
Each update of this Notice will be published online and communicated to the interested party if the
processing of the data was carried out for further purposes with respect to this Information
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or cancellation of cookies, by modifying the settings of his Internet browser. This deactivation, however, may
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Technical navigation cookies, functional, analytical, third-party and profiling
The use of technical cookies, that is cookies necessary for the transmission of communications on the
electronic communication network or cookies strictly necessary to the supplier to provide the service
requested by the customer, allows the safe and efficient use of our site. Session cookies may be installed in
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The technical cookies used are distinguished in session cookies, which are stored exclusively for the duration
of navigation until the browser is closed, and persistent cookies that are saved in the user's device memory
until their expiration or cancellation by the user same. Our site uses the following technical cookies:
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their functioning.
• Third-party and profiling cookies
Third-party cookies may be installed: these are cookies, analytical and profiling, Google Analytics, Google
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The analytical cookies of third parties are used to detect information on the behavior of users on the site.
The survey takes place anonymously, in order to monitor the performance and improve the usability of the
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They can be installed using software of c.d. web analytics, profiling cookies, which are used to prepare
detailed and real-time analysis reports on information about: visitors to a website, search engines of origin,
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The same can collect information and data such as IP address, nationality, city, date / time, device, browser,
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visit, number of visits.