DigiTaxi The Taxi App is on the website of the City of Naples in the pages dedicated to the initiatives to be shown at the Expo in Milan. The official website of the city is reporting the technological innovation produced by DigiTaxi Startup from Naples born in 2013 and won in December 2014 The Napoli Smau ICT Innovation Award 2014 in the category: "Mobile and Apps that make life easier", as well as being defined among the best App by "Italian Consortium of Chambers of Commerce" in Milan in May 2014. The App displays the Taxi rates in Naples and allows the user to know immediately the estimated cost of travel and the availability of Taxi in the area. With one click you make the call and once on board you can follow the path on the screen the way to the destination point. At the end of the race you can give a like to the service from 1 to 5 stars. The Taxi App wants to improve the efficiency and the quality of taxi service in Naples (and subsequently also in the cities of Milan and Rome) by integrating the service offered by traditional radio taxi operators via phone number. Thus, the the App by improving the transparency of the service will help many potential users to get closer to Taxi service in Naples.A major use of Taxi helps to reduce private vehicle traffic, making urban centers more livable and touristically more attractive. This is the link of the Municipality of Naples: http://www.comune.napoli.it/flex/cm/pages/ServeBLOB.php/L/IT/IDPagina/26940